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What our customers have to say

We're committed to helping people feel their best. So it feels good to hear that we're doing our job.

Kimberly D.

Business Professional

"I've lost the weight I struggled with, I feel fitter and I'm getting the right fuel for my body every day."

I work out every day but I've struggled with a few pounds that just won't go away. For me, and I think for a lot of women, it's become harder and harder to stay as fit as I want after 40. Food especially has been a real struggle. When I learned about Habit, being provided a personalized nutrition plan spoke to me. I've lost the weight I struggled with, I feel fitter and I'm getting the right fuel for my body every day.


Mike M.

Crossfit gym owner

"I noticed immediate improvements in energy levels and even found myself sleeping better."

When I started eating the way Habit recommended, I really started feeling better. I noticed immediate improvements in energy levels and even found myself sleeping better. It was a remarkable change! Habit has helped me take my performance to the next level, and I highly recommend them for anyone looking for an improvement in health, performance, or body composition.


Erika L.

Public relations specialist

"I can eat and know that I am giving my body the right foods and the nutrients that it needs."

Weight loss is a part of my motivation but it's not the only reason that I am doing this. For me, it's not just about size, it's about being healthier. I can eat and know that I am giving my body the right foods and the nutrients that it needs. It keeps me from being tempted to eat the wrong thing. And fortunately with the combination of eating right, exercising, and generally trying to be healthier, I've also lost weight.


Kevin W.

Regenerative rancher

"My Habit test showed me clearly that my body may do better on a lower protein intake..."

I've really enjoyed learning which macronutrients suit my body best. I had been feeling that my body wasn't doing well on a protein-rich diet, but all the blogs I read and friends I spoke to swore by protein and so I was wary of experimenting with my nutrition. My Habit test showed me clearly that my body may do better on a lower protein intake, and after a trial run on the plan recommended by Habit for a few weeks I could see and feel an improvement in my overall health and performance.


Thierry A.

Cycling Shop owner

"It puts my specific protein, carb, fats, and vegetables into perspective... my perspective was way off before I had my results."

For me, the plan serves two very important purposes 1. It really helps me establish the correct portion sizes and 2. It puts my specific protein, carb, fats, and vegetables into perspective…my perspective was way off before I had my results


*Disclaimer: Habit does not guarantee weight loss results and results will vary. Weight loss with Habit is designed for no more than 1-2 pounds per week as part of a calorie-controlled diet and will depend on your individual goals. Habit takes a comprehensive approach to weight loss that includes biology-based nutrition recommendations, digital tools like food journaling, activity tracking with FitBit®, community support, digital meal plans and recipes, coaching from registered dietitians (through Habit Ally) and goal tracking.

Ready to start your journey?