HABIT COOKIE POLICY
Last Updated: July 15, 2023
This Cookies Policy (“Cookies Policy” or “Policy”) explains how Habit LLC (“Habit”), an affiliate of Viome Life Sciences, Inc. (“Viome”), uses cookies and similar tracking technologies (“cookies”) when you visit Habit websites or use our Services. We encourage you to read the full Cookies Policy to understand how we use cookies and your preferences and choices related to them. When we use the term “cookies” collectively in this policy, we generally refer to web beacons, flash cookies, code snippets, pixel tags, cookies, embedded scripts, plugins, widgets, and other similar automatic tracking technologies (“tracking technology”).
Unless you have chosen otherwise when presented a choice, you consent to our cookies when you continue to use our Services and websites operated by us including but not limited to Habit.com, apps.Habit.com, my.Habit.com, Habit mobile applications, and other methods (“websites”).
Unless otherwise specifically defined in this Policy, all defined terms used herein will have the same meaning as used in Habit Terms of Service and Privacy Policy. This Cookies Policy should be read together with Habit Terms of Service and Privacy Policy.
1. What Are Cookies?
Cookies are text files, containing small amounts of information, which are downloaded to your device as you browse the web or use a web-enabled app and are used to make a user’s experience more efficient and accomplish a number of other tasks as more fully described in this Policy.
There are two types of cookies: session cookies and persistent cookies. A session cookie lasts while your browser is open and is automatically deleted when you close your browser (e.g., shopping cart used in e-commerce sites). A persistent cookie lasts until you or your browser delete the cookies, or they expire (e.g., cookies used for authentication, store login details, etc.).
Cookies set by Habit are called “first party cookies,” while cookies set by parties other than Habit are called “third party cookies”. The third-party cookies can recognize your device when you use our website or our Services and when you use other websites or mobile apps. To understand how the parties that set third party cookies use your information, we advise you to review their cookies policies.
Both first party and third-party cookies can serve a number of different functions, such as track website user behavior, analytics, marketing, and advertising.
2. How Does Habit Use Cookies?
Like most online services, Habit uses both first party cookies and third-party cookies in order to a) offer you a more personalized website experience, b) keep your data secure, c) provide you with relevant information and content, d) understand how you engage with the web content and emails and e) improve our Services. Habit and the third party cookies we use may also use the information we collect through cookies to a) personalize our content and advertisements, b) send marketing and communications to you and c) provide or customize certain social media features.
You can find out more about the cookies we use in the table below.
Category of Cookies | Why We Use These Cookies |
Necessary | These cookies make our website usable, help us provide our Services, and detect, prevent, and mitigate security risks. Our website cannot function and our Services cannot be delivered effectively without these cookies. For example, we use the cookies to help you authenticate into your account securely, or to enable you to move around our website and use its features. |
Functional | These cookies will help us provide you with customized and enhanced features and content on our website. They do things on our Services by remembering your settings and preferences, perform analytics, and improve your experience on our website and Services. For example, these cookies can be used to remember your country or region, preferred language, how you interact with our website, monitor our website performance, or offer you discounts or referral credits when you apply or deserve them. |
Advertising | These cookies deliver relevant advertisements, track users across websites and help conduct marketing. They help make advertising more relevant to you and your interests, and to measure efficiency of advertising and marketing campaigns. These cookies may be first party or third-party cookies and they include cross-context behavioral and targeted advertising cookies. For example, these cookies remember that you have visited a website, and this information may be shared with or collected by third parties for providing their services that help us provide our Services to you. In addition, certain third-party cookies service providers may use your information for purposes other than providing their services to us, such as licensing and sharing your information with their customers. |
3. What Are My Privacy Options on Cookies?
Habit is committed to offering you meaningful privacy choices. These choices will control or limit how we and third parties use cookies. If you are a user from the United Kingdom (UK) or the European Economic Union (EU), you will be presented with the option to accept (Accept) or reject (Reject) all cookies other than the Strictly Necessary Cookies (as described below). For users from all other geographies, no opt-out or Reject choice will be presented. If you are a US based customer, certain state laws (such as California) may allow you to request a list of third party cookies services used on our website by sending us an email with the subject line “Third Party Cookies” using privacy@viome.com. Please see our Privacy Policy for more details.
Unless you have chosen to Reject the cookies by opting out, you agree that your use of our website or Services will amount to acceptance of this Cookies Policy.
4. What are Strictly Necessary Cookies and What Cookies Can I Reject?
Following types of cookies are used by Habit, Viome, or third parties on our websites and Services for the purposes specified against them. Irrespective of geographic location, you will not have the option to Reject “Strictly Necessary Cookies” (as described below). If your geographic location is in the UK or EU, you will be presented with an option to Reject all Other Types of Cookies (as described below).
Types of Cookies | Purpose of Use |
Strictly Necessary Cookies | For enabling our website’s basic functions such as page navigation, authentication, and access to secure areas, for which Habit or the applicable third party does not provide you with an opt-out or Reject choice. Habit use these cookies for enabling website performance and personalized user experience (such as geolocation, etc.). Habit website cannot function properly without these cookies. |
All Other Types of Cookies | For website functionality, analytics, and advertising (for tracking and monitoring website traffic), for which Habit or the applicable third-party may provide you with an opt-out or Reject choice. |
5. How Do I Reject or Opt-Out of Cookies?
To opt-out of or disable Habit cookies when visiting our website, select the “Reject” button when presented in the popup at the bottom of the browser window. Currently, this option is available only to customers in the UK and the EU. For customers located in places other than EU and UK, you can disable cookies by a) choosing to set your browser to reject cookies, b) clearing your browser cookies, or c) enabling the Do Not Track (DNT) in your browser’s settings. Please see the above table for your choices, types of cookies used by Habit, and for their use purposes.
6. What Happens if I choose to Reject or Opt-Out?
If you choose to Reject, disable, or opt-out of certain cookies, your experience may not be personalized, and you may experience some loss of function, personalization, or availability of certain features throughout our websites or Service. For example, if your geographic location is UK or EU, you may Reject all cookies other than those that are “Strictly Necessary Cookies”. However, when you Reject certain cookies, you may not be able to obtain discounts, use referral links, get credit for referrals, or share information on our website or Services through social media platforms.
7. Third Party Cookies and Opt-Outs
As described in this Policy, Habit uses cookies from third-party analytics, advertising, and marketing service providers to collect information about their services, and the effectiveness of their marketing campaigns and other operations. For e.g., we use the User-ID feature of Google Analytics to combine behavioral information across devices and sessions on our website and Services. Some third parties may provide users with the ability to opt-out of their cookies.
To fully disable advertising cookies, some third parties may need to set an opt-out cookie on your device. In order to accept these opt-out cookies, your device settings should be enabled to accept these cookies that the third parties send. For e.g., if your device is set to block all third-party cookies by default, you may not be able to receive these opt-out cookies. To fully disable advertising cookies, you may need to first change your device settings to accept cookies.
8. How does Habit use Third Party Social Plugins?
Habit uses third party operated social plugins such as a Facebook “share” button. If you choose to use social plugins, you may be sharing information with the company that operates and manages these social plugins (“Social Media Company”). This means that the Social Media Company may be able to link information about your interactions with Habit websites or Services to your account with them. Please refer to the relevant Social Media Company privacy policies to learn more about their data practices.
9. Will this Cookies Policy be updated?
We will update this Cookies Policy from time to time. The last updated date will appear on the top left-hand side of this Policy. You can also revisit this page to stay informed.
10. Where can I learn more?
For more information, you can review the following resources:
If you would like to learn more about cookies, including how to change your browser settings, please visit www.allaboutcookies.org
If you would like more information about cookies and targeted advertisements or to opt out of having your information accessed by third party companies, please visit youradchoices.com/control
If you like to learn more about how we collect, process, and use your personal information, please visit https://habit.com/privacy-policy
If you have any questions regarding Habit’s Cookies Policy, please contact us via email with the subject line “Habit Cookies Policy” at privacy@vome.com.